Autonomous Sensory Meridian Response (short: ASMR)

Maybe you have heard of the ominous letters ASMR? You can find out what it means in our information sheet All about ASMR.  

What is ASMR?

The abbreviation ASMR stands for "Autonomous Sensory Meridian Response" - sounds complicated at first, but in simple terms it stands for an experience with sounds or images that trigger a tingling, pleasant feeling. You might know the electrostatic charge that makes your hairs stand up on your arms when a plastic sheet is charged, for example? That's exactly what ASMR feels like!

How does ASMR work?

Using various audio-visual triggers, such as tapping your fingernails on various surfaces (tapping) or the rustling of paper (crinkle sounds), a sensation called tingles is triggered. This results in a sensory phenomenon in response to a stimulus that is felt in the scalp and neck.

What is ASMR good for?

ASMR is a relaxation technique that many people use not only to relax, but also to promote sleep. Initial studies show that watching ASMR videos stimulates certain areas of the brain: especially those for empathy and self-awareness. As an Internet sensation, the ASMR phenomenon is still relatively new and therefore not yet fully scientifically researched.

I don't notice tingles - why?

Of course, there are also people who are classified as non-asmr affine. Here, the characteristic tingling in the body does not occur. But that is not a big deal: even these people can use ASMR for relaxation.